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A designer’s journal

Design

Brandbook

The entre-espace brandbook: guidelines, brand and design system, readable by a human as well as by an agent.

This brandbook gathers what makes entre-espace: why the name, what the Manifesto stands for, the postures and principles that guide design and the use of AI, then the brand (the voice, the logo) and the design system that carries it on screen.

Three parts

  • Guidelines: the name, the Manifesto and the methodology of the object, design postures and principles, AI postures and principles.
  • The Entre-espace brand: the tone of voice and the logo.
  • Design system: typography, colours, layout, components and accessibility.

For a human, for an agent

Each page reads from top to bottom: an intention, rules, then what to do and what to avoid. Exact values (colours, sizes, spacing) are given in plain text, never only in an image.

An agent producing for entre-espace (text, page, visual) starts from two files:

Pages marked Proposal were drafted from Denis Giraudon’s texts and are awaiting his approval. As long as they carry this label, they read as working hypotheses, not as rules.